These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.

The orbitofrontal cortex (OFC) is critical to identifying task structure and to generalizing appropriately across task states with similar underlying or hidden causes. This capability is at the heart ...

A team of researchers at Penn State have devised a new, streamlined approach to designing metasurfaces, a class of engineered ...

From its humble beginnings in print to the advent of broadcast media and the subsequent digital upheaval, the advertising industry has continually adapted to technological advancements. However, ...

An important aspect in software engineering is the ability to distinguish between premature, unnecessary, and necessary ...